Creating exterior content for a gallery, whether it's for a physical space or an online platform, involves showcasing artwork or objects in an aesthetically pleasing and engaging manner. Here are some key elements and ideas to consider:

Curatorial Theme

Define a theme or concept for your gallery's exterior content. This theme should tie together the artwork or objects on display and help visitors understand the purpose or message behind the gallery.

Exterior Signage

Design attractive and informative signs that clearly display the name of the gallery, the current exhibition, and any relevant contact information. The signage should be visible and legible from a distance.

Outdoor Display

If your gallery has an outdoor area, consider using it to display large sculptures or installations that can capture the attention of passersby and draw them into the gallery.

Window Displays

Use window displays to give a sneak peek of the artwork inside. This can be done through posters, photographs, or smaller pieces of art. Ensure that these displays are well-lit and eye-catching.

Lighting

Proper lighting is crucial to highlight the exterior of your gallery. Use architectural lighting to illuminate the building's façade, sculptures, and any outdoor art installations. This can create a dramatic effect at night.